It’s a Rough Life: The Reason Why

Watch this video to get to know Johnny Roughneck and why he does what he does. The love and passion that goes into Roughneck, the man behind the company, and the philosophy that guides him everyday. And yes, it all sounds great… but with Johnny’s everyday struggles, can he actually keep Roughneck going?

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It’s a Rough Life Episode 9: I Got You… Inked

It’s a Rough Life, a reality series about Johnny Roughneck. In this episode of It’s a Rough Life, Paola needs a pick me up after Johnny goes a little too far with the product toss. Become a  Facebook fan to get updated every Thursday with a new episode.  

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It’s a Rough Life Episode 8: Get in the Van

It’s a Rough Life, a reality series about Johnny Roughneck. In this episode of It’s a Rough Life, it’s the third day of Phoenix Am and Ratface is ready for best trick. Unfortunately the crew is having a little trouble getting to the contest. Become a  Facebook fan to get updated every Thursday with a new [...]

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It’s a Rough Life Episode 7: Get That Roughneck

It’s a Rough Life, a reality series about Johnny Roughneck. In this episode of It’s a Rough Life, Josh’s qualifying run is done, Ratface’s run is coming up, and Johnny is still missing. Cue the hype man Matty P to “get that Roughneck”. Can he get Johnny out of bed? Become a  Facebook fan to get [...]

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It’s a Rough Life Episode 6: MIA

It’s a Rough Life, a reality series about Johnny Roughneck. In this episode of It’s a Rough Life, Cowtown Phoenix Am gets started. Josh Bozzuto, one of Johnny’s riders has a 10am slot and Johnny is missing in action. Become a  Facebook fan to get updated every Thursday with a new episode.

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Who is Johnny Roughneck?